News

Andy Byron's net worth faces significant hit over Astronomer scandal
The Astronomer CEO's resignation from the software development company could prove costly, experts tell Newsweek.
Here's how Astronomer used Hollywood to turn a viral disaster into a marketing win
Astronomer managed to shift the narrative around its brand after working with Ryan Reynolds' Maximum Effort on an ad ...
Astronomer PR pivot: Celebrity cameo turns crisis management into B-school case
After the Coldplay concert scandal, Astronomer’s move to hire Gwyneth Paltrow as a “temporary spokesperson” is set to become ...
Campaign Live8d
8 brands respond to Astronomer’s ‘ColdplayGate’ scandal
Over 143,000 mentions of “Astronomer” flooded X feeds on Thursday. But, of the 143,000 mentions of Astronomer, PeakMetrics ...
Southwest Journal11d
Coldplay Concert Turns into a Spotlight Moment for Astronomer CEO Andy Byron
In a night where music, technology, and sustainability crossed paths, Astronomer CEO Andy Byron became the unexpected center ...
Unilever’s Growth Comes From Finding Opportunity
Lessons from the kiss cam scandal, a perhaps deceptively bright economic picture, new taxes on office snacks, OpenAI adds ...