Meta’s AI translations tool that auto-dubs Instagram and Facebook Reels between English and Spanish with voice cloning and lip-sync, opening new reach for creators and brands.

Meta has launched an AI-powered dubbing feature on Facebook and Instagram, starting with English and Spanish. The tool uses voice cloning and lip-syncing to deliver natural-sounding translations and will expand to more languages in the future.

Meta announced today a new AI-based translation tool that automatically dubs and lip-syncs videos in other languages.

AI audio translation features will help creators reach a wider audience globally. Creators will also be able to track the performance of their Reels in different languages.

This comes after Reuters recently reported that Facebook’s AI technology allowed chatbots to “engage a child in conversations that are romantic or sensual.” Meta spokesman Andy Stone told Reuters that its internal documents are being reviewed after the outlet reported the ways in which chatbots could have romantic conversations with children.

People love talking to AI— some, a bit too much. And according to contract workers for Meta, who review people’s interactions with the company’s chatbots to improve their artificial intelligence, people are a bit too willing to share personal, private information, including their real names, phone numbers, and email addresses, with Meta’s AI.

The singer's decision follows a report from Reuters this week regarding internal documents at Meta that said chatbots can "engage a child in conversations that are romantic or sensual."

We've heard a lot this year about AI enabling new scams, from celebrity deepfakes on Facebook to hackers impersonating government officials. However, a new report suggests that AI also poses a fraud risk from the other direction — easily falling for scams that human users are much more likely to catch.