For Adidas soccer, light equals fast. First announced as a concept in 2013, Adidas will now make the sub-100-gram soccer cleat a reality with the launch of the adizero 99g as part of its Soccer ...

Adidas has formally launched what it calls the lightest, fastest soccer cleats ever, the adizero 99g. And there’s a reason these red and gold cleats look like they’re molten from atmospheric re-entry: ...

Last week, adidas launched adidas Lab, the first in a series of innovation events that showcase products of the past, present and future. The first event focused on soccer and took place over the UEFA ...

In honor of the adidas Football 7v7 National Championship in Las Vegas, the shoe company that’s made serious waves in #cleathead culture — see Miller, Von — has just unveiled the 2017 adizero “Money ...