With the advent of smart TVs, and thus, all kinds of services that offer original — and entertaining, get it networks? — content, clever TV ad jingles have become pretty much a thing of the past. Of ...

Great ideas can come at any time. For McCann-Erickson's creative director Bill Backer in January 1971, one of those great ideas came while enduring a weather-induced layover in Shannon, Ireland. "I'd ...

How does advertising turn earworms and odd ditties into hits? You might be surprised at the bops that started as jingles. We're sorry, but something went wrong while ...

Ginny Redington Dawes, a songwriter whose compositions included memorable advertising jingles such as the chipper McDonald’s declaration “You, You’re the One” and Coca-Cola’s boast that “Coke Is It,” ...

Quick! What’s the most annoying ad jingle ever? How about that Liberty Mutual one (“Liberty, Liberty, Liberty…Liberty”)? It topped the list of the 10 most-annoying and 10 most-hated jingles in a ...

If someone asked you to name the sound of Christmas, what would you say? Most people answer one of two things: either the sound of Santa’s 'Ho, Ho, Ho-ing' or the unmistakable jingling of Christmas ...

Glenn Erath dressed as a cockroach for Corky’s Pest Control. Image from video Glenn Erath, San Diego’s best-known writer of advertising jingles, has marked the beginning of his 40th year of creating ...

A British budget airline’s decade-old advertising jingle has unexpectedly gained popularity on TikTok this summer. The jingle has transformed Jet2 into a global phenomenon that transcends the ...

Can you name these '70s grocery store staples? Do you get nostalgic thinking about the groovy '70s? Well, it's time to put that memory to the test! This quiz is not just any quiz; it's a throwback ...

I was an advertising major in college before I chose journalism as my life’s work. Once I realized my dream of being a veterinarian, or a scientist like my father, had skidded to a stop on the giant ...