Kaeli Mae built up more than 13 million followers on TikTok with soothing videos of her organized life—from restocking her diabetes medication to filling out her ice drawer. The 22-year-old, real name ...

She’s minimalist, wearing primarily white and cream shades (hello, "sad beige moms"). But this new aesthetic goes beyond clothing — it’s a whole lifestyle that leans into the joys of comfort and ...

There’s a bit of an identity crisis going on here. Despite having a distinct sartorial identity, the mob wife is defined by her husband’s career. (Waste management.) This online aesthetic isn’t alone; ...

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With the holidays just around the corner, TikTok algorithms are serving up a host of pointed decor tips to help users curate the perfect winter wonderland in the comfort of their own home. This ...

Take a sip of a fresh-squeezed mimosa as we learn about the coastal grandmother aesthetic. The phrase, which has come to prominence on TikTok and Instagram, refers to the crisp, monied, perennially ...