Apple raises MacBook and iPad prices
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Memory for AI servers is the most profitable use of scarce chip making supply. That means Apple will pay more and so will consumers of Macs, iPhones and more.
Apple AAPL unveiled a slew of new products during the week of March 2, highlighted by the brand-new MacBook Neo. Other releases included updated iterations, such as the iPhone 17e, new M5-series chips in MacBooks, a new iPad Air with an updated M4 chip ...
Apple raised prices across the board on Thursday, pointing the finger at RAMageddon for what Apple CEO Tim Cook called an "unavoidable" response to rising memory and storage prices as demand for these components surged with the spread of AI data centers.
