As physical events truly get back underway, what are attendees’ expectations? What considerations do marketers need to keep in mind? What can event tech vendors now offer, and what are venue owners ...

A new question added to the CEIR Quarterly Index Survey sheds light on the downturn. Organizers were asked to assess the impact of macroeconomic factors on their event performance. The results ...

In an era where B2B buyer’s attention is fragmented and trust is increasingly difficult to earn, Vereigen Media, a global B2B ...

The Center for Exhibition Industry Research (CEIR) reports the U.S. business-to-business (B2B) exhibition industry experienced a robust rebound, with continued improvement, during Q2 2023. The CEIR ...

Organizers and attendees alike expect 2025 to be a big year for in-person B2B events, according to recent research from Bizzabo. The report was based on data from a survey conducted in November 2024 ...

ExpoPlatform has announced plans for the launch of its groundbreaking AI-powered matchmaking feature, designed to revolutionize networking at tradeshows and B2B exhibitions. This innovative technology ...

The conversation around a variety of issues impacting women—from equal pay and leadership to families and sexual harassment—has a powerful new platform, B2B events. As Rachel Kirkpatrick Boucher ...

Is attendance up at in-person B2B events? What are organizers' key goals and challenges in 2023? To find out, Bizzabo surveyed 1,757 people who organize in-person B2B events, such as conferences. More ...

Events were the B2B marketing discipline that changed fastest and furthest in the wake of the first wave of Covid19, with investment in digital rocketing as physical events became unviable. But as ...

Forbes contributors publish independent expert analyses and insights. Rhett is a DC based executive coach who covers entrepreneurship. As the global health crisis winds down, the world looks toward in ...