Featuring a Swiss automatic movement, this non-traditional timepiece pays homage to an oft-overlooked form of aviation.

The world of aviation has long been a potent source of inspiration for Bell & Ross’ unique take on watches. Unmistakable as the timepieces that resemble cockpit instruments, the French ...

In an alternate reality where James Bond wears Bell & Ross instead of Omega, the new BR-03 GMT Green Lum is probably the ...

Just about every brand makes an integrated sports watch these days. Although some of them get loads of attention, like Audemars Piguet’s Royal Oak and Rolex’s new Land-Dweller, many others fly under ...

Bell & Ross has always avoided conventionality. Even their most traditional-looking timepieces are square-shaped with perfectly round dials interrupting at its center. Now, the watchmaker is releasing ...

This year several watchmakers were delivering timepieces with green-hued dials, but Bell & Ross is standing apart with a mint-green model. The metal dial comes entirely coated with Super-LumiNova C5 ...

I'm a big fan of Bell & Ross watches. Recently, I got hands on with its new Astro model, but I've also been wowed by the salmon dial BR-03 in the past. Still, they're not perfect. The square nature of ...

Bell & Ross has transformed one of its cornerstone collections, the BR 03, into an ultra-modern, angular, black-on-black stealth machine that is reminiscent of early aughts super watches, yet not far ...

Remember the thrill of travel? Airports might not be any more fun than they were pre-pandemic, but travel gear is stepping up a notch in celebration of the return to time-zone hopping. Bell & Ross ...

Forbes contributors publish independent expert analyses and insights. I cover the high, technical, and artistic ends of the watch industry. Oct 22, 2020, 05:42am EDT Oct 22, 2020, 05:42am EDT This ...

Bell & Ross, known for its aviation-inspired watches, is soaring to new heights with fresh additions to its iconic BR 03 collection, marking a subtle evolution of the brand’s design ethos. The updated ...

Bell & Ross marks its third year of collaboration with Alpine, with its latest watch, the BR 05 Chrono “A523,” named after a vehicle designed and constructed by the F1 team. The inspired timepiece is ...