10 best purple shampoos for blonde hair - plus expert tips on how to use it

We spoke to a hair expert on the best purple shampoos for blonde and grey hair, with sulphate-free options to brighten and ...
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Blonde hair is high maintenance for a reason—what color science says it actually needs

Blonde color–treated hair looks effortless when it’s healthy, but maintaining it requires a very specific approach grounded ...
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How to Bleach Blonde Hair at Home

First off, I am not a professional colorist or hairstylist. I’m just sharing with you how to Bleach Blonde hair at home yourself using Bright White Creme Lightener. If you use or do anything I did, ...

I got 'expensive bronde' hair for the new year—here’s why it’s the most luxurious blonde upgrade I’ve had

Hairstylist, Dionne Smith, reckons there's five key styles to watch out for this season. There's rebellious crops, iconic ...

'I tried cryotherapy on my bleached hair and couldn't believe the results'

We tested out Hair.TOXX's cryotherapy, a new treatment for 2026 using -16°C technology and promising up to 264% more shine ...