Imagine this: You’re taking the family for a ride in your new Toyota, when you experience something unnerving. As you cruise past the local McDonald’s, the car radio begins playing “Happy Birthday.” ...

In a conversation with Martin Thall, the General Manager of Microsoft's Automotive Business Unit, he laid out a vision for the future of infotainment systems in cars, which included connected services ...

Ad org The One Club recently announced its picks for the best car commercials of the past 25 years. Guess if the Baby Darth Vader Super bowl spot made the cut… While cars are a part of the cultural ...

A good car advert is hard to miss. Splashy, sexy and expensive, when done well they can leave a lasting impression. And it's not just billboards or TV adverts any more. These days a 60-second clip on ...

Ford’s recent patent application for an in-car advertising system has sparked significant debate within the automotive industry regarding privacy and consumer experience. This innovative proposal aims ...

Art from vintage car advertisements from the muscle car era and rare sketches for concept cars will be on display Aug. 4-Sept. 16 at the Royal Oak Historical Society Museum. The "Chrome, Fins & Style" ...

Asking the viewer to imagine a world where everything from your cellphone to your microwave oven was powered by gasoline, the 60-second advert played essentially questioned why many people would ...

For the first time in 80 years or so, major automakers are building and selling plug-in electric cars in the U.S. How are they letting people know about their new cars? Advertising, of course. Our ...

It seems that Telenav, a purveyor of connected-car and location-based platform services, is out to become every consumer's least favorite company. In an era when most people avoid terrestrial radio ...

SiriusXM raised guidance after a strong Q3 with record free cash flow, rising ad revenue, and plans to introduce targeted in-car advertising.

Ten years ago, a car dealer’s ad might scream such claims as, “Write your own deal” or “Name your own price!” And until only a few years ago, some dealers advertised they’d pay off your trade-in “no ...