High-sugar cereal brands target their TV ads at kids under age 12. A new study finds that this advertising leads to greater household purchases of unhealthy cereals. It is the first study to directly ...

In the 1970s through the 1990s, cereal commercials were as much a part of Saturday-morning TV as the cartoons themselves. Animated mascots danced across screens, promising sugary adventures with every ...

The 1980s were a bit of a golden age for colorful sugary cereals, so it's no surprise that a few food chains threw their hat ...

One of the top sources of added sugar in children's diets is in their breakfast bowls. A new study shows that advertising aimed directly at kids is driving sales of high-sugar cereals, and it's having ...