Chinese travellers are coming back, albeit differently. The way they plan, what they care about, and what they expect has shifted. And that means destinations, hotels, and retailers need to shift with ...

China’s outbound tourism sector is expected to make a strong comeback this year and surpass pre-Covid levels for the first time, according to new projections from China Trading Desk to be released ...

The World Travel & Tourism Council (WTTC) recognized the Chinese government’s ongoing efforts to facilitate international travel, highlighting the impact of visa-free policies, transit visa ...

China’s fast-food and beverage brands have an opportunity to expand in the United States and escape cutthroat competition at home. Drinks topped with cheese foam. Fried chicken sandwiches. Hot pot and ...