Why do humans purchase the things that they do? Why do they choose certain brands over others? One of the most powerful things that influences consumer behavior is a basic psychological concept called ...
Around the beginning of the 20th century, Russian physiologist Ivan Pavlov taught dogs to associate doggie dinner with the sound of a bell — and so trained them to reflexively salivate when they heard ...
Why do smartphones have such a pull on us? We all feel it nowadays. We clutch our smartphones as if they were a treasure we can’t lose. If you have watched The Lord of the Rings, our smartphones have ...
Why do smartphones have such a pull on us? We all feel it nowadays. We clutch our smartphones as if they were a treasure we can’t lose. If you have watched The Lord of the Rings, our smartphones have ...
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