Remember those good old days of PC game advertisements when the mix was terribly wild, with bold claims, over-the-top scenarios, and sometimes even a pinch of controversy? These were times when print ...

Microsoft was going to make The Outer Worlds 2 its first $80 game, but the company later reversed course and confirmed that ...

"The big question going forward is if Game Pass can be a sustainable product off console and how best they can reach this ...

Microsoft is preparing a free Xbox cloud gaming service that includes ads. The company lets players stream games they already ...

Nexon, the developer of looter shooter The First Descendant, has apologized and says it's investigating after an AI ad for the game appeared to use a streamer's likeness without their permission. A ...

Microsoft this week announced a range of changes to its Xbox Game Pass subscription service that include the Ultimate tier [.

GSC Game World continues to juggle the patch process for four separate games in the wake of last May's release of the Stalker Enhanced Trilogy—the uprezzed remasters of the original X-Ray Engine games ...

Industry expert Daniel Ahmad speculates Microsoft may adopt an ad-based model to make Game Pass more sustainable.

Sources have informed The Verge that a free, ad-supported version of Xbox Cloud Gaming is undergoing internal testing at Microsoft. A public beta is expected to ...

Call of Duty As Battlefield 6 commits to 'keeping it grounded' with skins, Call of Duty director makes an unconvincing promise to 'calibrate' cosmetics in Black Ops 7 FPS Activision finally ...