Google goes in depth on crawl budget, answering some of the most common SEO-related questions in the latest episode of SEO Mythbusting. Joined by Merkle’s Alexis Sanders, Google’s Martin Splitt ...

There is never going to be a set frequency for every SEO professional to run technical checks. Every site has its own development release schedule, publishing cadence, and a myriad of other variables ...

As a marketer, you’ve spent hours adding value to your website. Now imagine a visitor drops by regularly to check what’s new and decide what’s worth showing in Google Search. That visitor? It’s called ...

Most businesses live or die on Google search rankings. If you can’t crack the top few results, it’s almost impossible to consistently drive organic traffic to your site. But how does Google decide ...

It’s not guaranteed Googlebot will crawl every URL it can access on your site. On the contrary, the vast majority of sites are missing a significant chunk of pages. The reality is, Google doesn’t have ...

A website that is available to search engine crawlers that index all the pages on the Web. An entire website or just specific pages of a website can be coded as not crawlable if the site owner does ...

The hallways of the internet are teeming with bots these days. Driven by artificial intelligence, requests to websites are increasing, although not in ways that many, including publishers, appreciate.