Inventory-agnostic platforms to define programmatic; future will belong to partners who combine reach, privacy-safe data ...
Programmatic TV advertising has become a hot topic over the past year, but what does it really mean? The digital advertising players have been developing a programmatic ecosystem for some time, yet ...
The democratization of media, the advent of low-cost programmatic, and the growth of ad blocking have left many digital publishers struggling to keep the lights on. Some have relied on the strength of ...
Wayne: It was really simple, actually - the name didn’t accurately reflect what we did anymore. When we first started, we were pulled in to help advertisers solve very specific programmatic use cases.
Webinar: Learn how a programmatic, AI-driven approach can transform fragmented, subjective audits into a standardized, always ...
Netflix and Amazon struck a deal that will let advertisers buy up programmatic inventory on Netflix via Amazon's demand-side platform ...
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