Display advertising can be powerful in influencing donations across channels and reminds us of the importance of being ...
Annual digital display advertising revenue to all recipients, not just news outlets (in U.S. dollars) Source: eMarketer, U.S. Ad Spending Estimates. Note: Data from previous years is updated annually.
Digital advertising’s dividing line between performance and awareness channels is crumbling, and AI is the wrecking ball.
The ever-evolving digital marketing landscape, coupled with the industry-wide adoption of programmatic advertising, poses a significant threat to the effectiveness and integrity of digital advertising ...
After record-breaking growth in 2021, U.S. internet ad revenue slowed last year — but continued to show double-digit growth. That’s according to the 2022 annual ad revenue report from the Interactive ...
The Justice Department and eight states filed an antitrust suit against Google on Tuesday, seeking to shatter its alleged monopoly on the entire ecosystem of online advertising as a hurtful burden to ...
WASHINGTON — The Justice Department and eight states filed an antitrust suit against Google on Tuesday, seeking to shatter its alleged monopoly on the entire ecosystem of online advertising as a ...
Fraud accounts for 22% of yearly digital advertising expenditures, resulting in losses of up to $84 billion for advertisers annually. Digital ad fraud involves deceptive practices where fraudulent ...
Note: Numbers may not add up to 100% due to rounding. In 2016, Microsoft purchased LinkedIn, and display advertising revenue from LinkedIn was consolidated under Microsoft starting that year. Data ...
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