The Disney Jr. Let's Play! campaign will leverage ABC News, ESPN and characters from 'Bluey' and Marvel to encourage kids to play. By Alex Weprin Senior Editor The entertainment giant is launching a ...

Play time is officially here! Families can now register for preschool sports grants as part of ESPN's "Take Back Sports" initiative and the "Disney Jr. Let's Play!" campaign. This groundbreaking ...

Disney has initiated a multiplatform global campaign across original content, consumer products, live events and more to promote the importance of play-based activities in preschoolers’ development.

The average cost to register a preschooler for a single season of sports is around $80. For many families already facing financial hardships, that's a barrier to something every child deserves: the ...

OAK PARK, Ill. (WLS) -- Sports are more than just play. They build confidence, connection, resilience and joy. Disney and ESPN are trying to get all Chicago-area kids in the game this fall with Every ...

LOS ANGELES -- Disney Jr. fans and their families are invited to enjoy "Disney Jr. Let's Play!", a vibrant three-day celebration packed with interactive activities, special live shows, and character ...

Disney Jr. used its “Disney Jr. Let’s Play!” fan event in Anaheim to reveal a major lineup of new programming for preschool audiences. According to the press release, the network continues to lead ...

Take Back Sports is a youth initiative led by ESPN designed to get and keep kids playing sports. With only 38% of kids playing sports on a regular basis, we believe it's time for parents, coaches and ...

Disney is inviting little ones everywhere to get up and play with the launch of “Disney Jr. Let’s Play!”, a global campaign that encourages preschoolers to move, imagine, and connect through their ...