These formulas offer major staying power—and will leave your complexion looking better than before you applied it.

Whether you have ultra-dry skin year-round, during particular seasons, or have been hitting the retinol products a bit too hard (hello, peeling skin), you’re already aware that dealing with ...

A BARGAIN beauty hunter didn't have high expectations for a budget-friendly primer, suspecting she might even return it. But she was shocked by its double-duty benefits, finding it both hydrating and ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Applying primer is a beloved step in my beauty routine. The perfect primer will make your face feel soft and smooth and will help all of your other makeup items stay in place all day long. Creating a ...

Whether you want to minimize wrinkles, even-out your skin tone, or get a longer-lasting look, our TODAY Style Editor, Bobbie Thomas, is here to help you select the best base for your face. Naturally, ...