Expedia Group, the online travel agency giant, is here for the retail media revolution. The company has had an ad business for more than 20 years, because flights or hotels can be promoted based on ...

Add Yahoo as a preferred source to see more of our stories on Google. For the first time in over six decades, Mattel's Ken is leaving the beach behind — and setting out for the great unknown. In ...

Photo Caption: A clip from an Expedia ad that will run on Netflix in Japan. Source: Expedia/YouTube https://www.youtube.com/watch?v=FnLMMhAI5YI&t=1s Booking.com is ...

Expedia is partnering with Mattel, Inc. to give Ken, Barbie’s iconic boyfriend, his own spotlight in the company’s Super Bowl LX commercial spot. The new ad with Ken is called “Going Places With Ken,” ...

Expedia is Netflix’s first global advertising partner to activate a multimarket campaign on the streamer’s ad-supported plan throughout 2024, according to details shared with Marketing Dive. The ...

Outgoing Expedia Group CEO Peter Kern said a technology platform migration completed late last year hurt Vrbo's ability to convert lookers into bookers, but that now the company's vacation rental unit ...

For the first time in over six decades, Mattel's Ken is leaving the beach behind — and setting out for the great unknown. In celebration of Ken's 65th birthday, Mattel Inc. and Expedia joined forces ...

As you know, OpenAI said they would release ads in ChatGPT and then about ten days ago, said the ads went live for a limited number of users. Since then, we have not seen reports of anyone seeing ads ...

Advertising payments from Expedia Group Inc.’s vacation home rental business to Alphabet Inc.’s Google ballooned 10 times over a five-year period, but failed to increase traffic after the search ...