Fast-food logos rarely stay the same. Over the decades, each redesign has mirrored shifts in design trends and customer expectations. The updates reveal how these chains want to be recognized—whether ...

Nostalgia is a powerful motivator, and there's no better proof than this list of restaurants that tried something new and ...

There's a science happening right in front of our eyes as we walk down the sidewalk or peel off on a highway exit for a bite to eat. It's not just coincidental that so many of the logos and branding ...

Pepsi's at it again. trying to crack Coca-Cola's monopoly at certain fastfood chains. In its latest salvo, it sent out fleets of undercover cops – and cups – to smuggle Pepsi into restaurants that don ...

God grant me patience — or at least a burger. New research with 57 volunteers indicates there’s a real reason it’s called fast food. After his study, Chen-Bo Zhong at Toronto University came to the ...