The American Ultra Telecaster has a very classy modern build with more than a hint of Fender's showing off about it. From the tones, the playability to some of the coolest new Fender finishes we have ...

Fender's newly announced American Ultra II series combines classic Fender ingredients with hyper-modern recipes to showcase the company at its most forward-thinking. The complement of modernizations ...

Fender has unveiled the American Ultra Luxe Vintage series, a fresh batch of Telecaster and Stratocasters that have had ‘50s and ‘60s-style makeovers and a contemporary update to their spec. These are ...

HOLLYWOOD, Calif. (November 5, 2019): Fender Musical Instruments Corporation (FMIC) today announced the launch of the American Ultra Series, the most-advanced modern guitar from Fender. An evolution ...

After numerous leaks online over the weekend, Fender has now officially announced the American Ultra Series electric guitars and basses. With the release, the iconic brand is aiming to set "a new ...

Alongside all the tech, there’s still an art and craft to guitar making, something that collectors will always indulge in, as well as the important work of acknowledging, indulging, collaborating and ...

In 2019, Fender launched the American Ultra line, while the company was already ahead on some new features, which eventually made their way into the new American Ultra II series. Fender showcased the ...

Hey, can you start by walking me through the process of crafting a custom guitar – where it begins, where it ends, and how ...

Gear 2021: Just because there's no NAMM 2021, doesn't mean the new gear isn't coming. Following on the heels of the 2019 American Ultra line, Fender has announced its new American Ultra Luxe Series, ...

Turnstile is helping Fender unveil the American Professional Classic, a new line of professional electric guitars and basses ...