IGA is promoting its Easter specials in a new commercial featuring the IGA Easter bunny. Featuring the bunny hopping into store with the aid of a pogo stick, the ad also features the music of Ben Lee, ...

IGA’s latest brand campaign via Special celebrates shopping local to help swerve the Christmas chaos that overtakes shopping centres every December, with the tagline, “You Can’t Beat Local”. The ...

IGA has launched two national TVCs with a seasonal twist over Christmas, that are inspired by real stories and continue to highlight the special relationships IGA retailers have with their local ...

The Independent Grocers of Australia (IGA) have appointed Special as their agency of record working across brand strategy and design, advertising and communications, following a competitive pitch led ...