LeBron James’s new sneaker seeks to honor the civil rights leader with a color palette inspired by the Memphis motel where ...

Many feel like LeBron James was trying too hard in his latest ad for Nike. On Monday, the apparel giant Nike announced the release of the Los Angeles Lakers star James’ latest signature sneaker for ...

Nike featured a special guest for its new Kobe 3 Protro ad Tuesday -- New York Knicks star Jalen Brunson. The two-time NBA All-Star appears in the ad alongside Natalia Bryant, the eldest daughter of ...

LeBron James and Nike have a special relationship, and one that's lasted from before he even entered the league. The story of how James chose to sign with the massive shoe brand is the stuff of NBA ...

Of course, she has a (second) basketball shoe. Las Vegas Aces center A'ja Wilson's first signature sneaker launched in May 2025 to coincide with the start of the WNBA season. Over the past three ...

Just as NBA fans can always count on Milwaukee Bucks forward Giannis Antetokounmpo filling up the stat sheet every night, athletes can rely on his signature sneaker line year after year. Earlier this ...

Caitlin Clark has received plenty of attention this holiday season with a Nike ad on Christmas Day. She recently talked about ...

If you buy something through a link in this article, we may earn commission. Pricing and availability are subject to change. Honoring LeBron James’ 23rd season in the NBA, this particular kick is ...