WEST SUSSEX, England — Pirelli & C. S.p.A. presented three of its newest tires in the Pirelli P Zero family — the P Zero E, the P Zero R and the P Zero Trofeo RS —during the recent Goodwood Festival ...

Pirelli has equipped the new McLaren W1 supercar with three bespoke tires made from 50% bio-based and recycled materials, as ...

There is a new semi-slick tire in town, and Pirelli claims it is the sportiest of them all. It was Pagani Automobili the company that requested it for the new Utopia hypercar. And this is how it ...

The fifth-generation P Zero is a culmination of 40 years of experience mixing with artificial intelligence. Picture it. Monza National Circuit, 2025. The stands at the Italian Formula 1 track are ...

The all-electric Lucid Air Sapphire is one of the most ludicrous road cars ever offered for sale. The existing level of performance clearly hasn’t satisfied the automaker, however, as Lucid has just ...

Pirelli wants to be the go-to tire source for battery-electric cars, particularly the high-performance models. The company’s first-generation EV tire, branded since 2019 as P Zero Elect, can be found ...

MILAN, Italy — Pirelli & C. S.p.A. has launched the first standard production tire for the global market made with over 70% bio-based and recycled materials. The new tire is a Pirelli P Zero and will ...