Opinions expressed by Entrepreneur contributors are their own. Our cultural myths drive us to build, perform and scale; but they drop us like a hot potato when we fail. When we win, everyone’s a fan.

Since 2020, the number of ads that use humour as a creative strategy has dropped from more than half to a measly 34% globally across all channels. Sure, we are living in difficult times, which can ...

Many stock exchanges pull out the showbiz stops to attract IPOs to their venues, employing lasers, gongs, dancers, confetti and more. It's a good time, but it’s also serious business, as exchanges ...