“Evaus” isn’t a real brand, but it aims to make a real point about millennials who buy haircare products based on high price and fancy packaging. Would you eat more Spam if it was sold at Whole Foods ...

While all of us know the difficulty of finding products that work for our specific hair goals, the struggle is particularly real when it comes to natural hair, as many of us are not just learning ...

Unilever U.S. is recalling certain Suave aerosol antiperspirants after some samples were found to have "slightly elevated levels" of benzene. According to a recall notice posted by the U.S. Food and ...

Newly independent Suave doubles down on innovation, bringing salon-worthy formulas, trending ingredients, and indulgent scents—all at unbeatable prices From next-gen hair bonding technology to ...

Unilever has issued a recall for two Suave 24-Hour Protection Aerosol Antiperspirants due to elevated levels of benzene, which is classified as a human carcinogen. An internal review showed that ...

Private equity firm Yellow Wood Partners, based in Boston, recently announced it will acquire personal care product brand Suave from Unilever. PE Hub sat down with Yellow Wood managing partner Dana ...

Nothing whips up a mental image like the phrase "shampoo commercial hair." A woman—usually white—walks toward the camera with her long, shiny strands rippling in the wind, not a hair out of place.