There are two obvious things successful subscription-based businesses have in the plus column: they’ve got their customers on speed dial and access to recurring revenue, which can make the future feel ...

NEW YORK, N.Y. — eBay Enterprise has partnered with OrderGroove so it can integrate its commerce technology with the subscription commerce solutions provider’s retail platform and offer subscription ...

NEW YORK (WRGB) — Businesses will now have to alert customers 45 days prior to their automatic subscription renewal or a continuous service charge thanks to a new law signed by New York Governor Kathy ...

While accessing a recurrent revenue stream and a loyal customer base are solid advantages of subscription-based businesses, there’s plenty more to explore—from complementary brand relationships to ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

Melody Lee, director of brand marketing at General Motors’ Cadillac division since September 2012, is taking on a new role, as global director of Book by Cadillac. Lee is now responsible for “the ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Hot on the heels of reports that Meta may be ...