Apple TV will begin airing races in 2026. F1 TV Premium, F1’s own streaming service, will be available to subscribers in the U.S. through Apple TV. Terms of the deal weren’t disclosed. The Wall Street Journal previously reported Apple bid as much as $150 million a year for the rights to air the races.

Apple has landed U.S. broadcast rights to Formula 1 in a five-year deal that would help the tech giant bolster its streaming service with one of the country's fastest-growing sports, following the success of its Brad Pitt-starrer "F1: The Movie".

Streaming platform Apple TV has won the bid to exclusively broadcast Formula 1 in the United States from 2026, signing a five-year deal with F1's commercial rightsholder. Apple had long been a frontrunner in the race against current rightsholder ESPN to take over F1 streaming rights in the US,

F riday’s confirmation that Apple TV will hold the U.S. rights for Formula 1 for (at least) the next five years is just the latest step in Liberty Media’s ongoing attempt to conquer its home country.

Does Apple TV without the plus sign signal the beginning of the end for streaming’s biggest brand cliché? Experts believe so. Apple TV+ is dead. Long live Apple TV.

Apple has clinched U.S. rights to Formula 1, adding its live races to flagship streaming service Apple TV in the wake of Brad Pitt movie blockbuster F1: The Movie. The 5-year agreement starts next year.

Apple TV+ has officially announced its rebranding to "Apple TV", ditching the name it carried since its inception in 2019.The Latest Tech News, Delivered to Your Inbox