Chief marketing officer, Alexandra Morehouse, shares how the health system utilizes technology in its at-scale, consumer-first marketing strategy. Consumers know what they want. And if you listen, ...

EverCommerce Inc. has announced that it is exploring strategic alternatives for its Marketing Technology solutions, which are designed to assist service-based small businesses in promoting their ...

Privacy is the number one most important technology, topic, or space for marketing in 2022, according to almost 500 CMOs and other marketing leaders. Also significant ...

Martine Williamson, CMO of Revlon, says the right talent is crucial for today's marketing success. Consumer behavior warrants seamless shopping experiences supported by e-commerce and social content.

In the ever-evolving marketing landscape, marketers continue to look for the right tools and technology to help deliver exceptional customer experiences, elevate their organization’s brand and drive ...