The latest step in Under Armour’s turnaround is the end of a decade-long brand ambassadorship. Since 2013, Curry has repped Under Armour, with the two launching the Curry Brand five years ago. In 2023 ...
The University of Wisconsin's 10-year contract with Under Armour is set to expire in 2026. Wisconsin has expressed satisfaction with the Under Armour partnership so far. Other schools' new apparel ...