This makes it pretty difficult to pinpoint the hallmarks of Gen Z fashion, as the generation struggles to establish its own identity while navigating various style dilemmas. In many ways, the reasons ...

It’s time to stop talking about Gen Zers as lazy, spoiled, screen-obsessed snowflakes. First, they aren’t kids anymore. Second, there are a lot of them—estimated to be about 25% of the global ...

Dressing loud isn’t about excess but intention. Gen Z embraces maximalism, bold colors & statement pieces as an unapologetic rejection of minimalism.

Gen Z has transformed the fashion landscape, and brands that understand this shift will be able to lead the market. The journey of a design now involves a process where virality, personalization, and ...

From Juicy Couture sweat sets and low-rise, bedazzled jeans to chunky belts and baby tees, early 2000s fashion is all the rage again. That potentially makes that old box of clothes in the back of your ...

NEW YORK, Oct. 24, 2025 /PRNewswire/ -- While 94% of Generation Z consumers say they believe action is needed for sustainability, 90% still regularly purchase fast fashion—creating what researchers ...

These days, you can easily find items like low-rise jeans, pink accent pieces, and chrome sunglasses everywhere. It’s much more convenient to style than matching a head-to-toe vintage look.” Jackson ...