Cracker Barrel hosted a pop-up event in Manhattan that included line dancing and live country music as it faces criticism for its new simplified logo design.

The new logo — which is its fifth — retains Cracker Barrel’s signature gold and brown tones, "is now rooted even more closely to the iconic barrel shape and word mark that started it all," the restaurant said in a news release posted on its website.

To celebrate its 55th anniversary, the popular restaurant chain is partnering with an award-winning country musician.

Cracker Barrel (Nasdaq: CBRL), the beloved restaurant and retail brand known for serving up more than a meal, today launched a new fall menu creative campaign that celebrates more than 55 years of country hospitality and positions the iconic American brand for the future.

Since its debut in 1977, Cracker Barrel's iconic logo has remained the same -- save for a few slight updates. But not anymore.

Cracker Barrel, the Southern restaurant chain known for its chicken and dumplings, front porch rocking chairs and general store-meets-diner aesthetic, is rolling into New York City with a pop-up that promises a full-on “taste of country” in the heart of the Meatpacking District.

The newly branded Cracker Barrel restaurant chain is hosting a Thursday event featuring country singer Jordan Davis in the Meatpacking District.

Cracker Barrel has received fierce reactions from some customers and conservative commentators following a major change.