Cracker Barrel unveils new logo
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MAGA’s meltdown over Cracker Barrel’s “woke” new logo reached new heights on Thursday when Congressman Byron Donalds slammed the restaurant chain for daring to rebrand after he had a religious experience in one of its Florida parking lots.
MAGA world has made its feelings clear. Cracker Barrel debuted a new logo earlier this week, which removed the iconic image of a man leaning on a barrel, a defining part of the restaurant chain’s identity since 1977. The logo leaves only the name of the restaurant chain — marking the first time in 48 years that it only features text.
Restaurant chains mocking their competitors is nothing new ― Wendy’s has built a whole social media brand on it. But Steak ’n Shake has recently been on a tear trying to suck up to the Trump White House and the Make America Healthy Again crowd.
"Outrage erupts as Cracker Barrel removes white man from logo! MAGA supporters lash out in response. What's behind the controversy?"
Cracker Barrel is undergoing a massive transformation -- and it’s not sitting well with MAGA. Conservatives are melting down after the Tennessee-based company known for its country cooking unveiled a new logo that removes its iconic barrel and Uncle Herschel in favor of a simpler design.
Caroline Downey, a columnist for the conservative National Review, said Thursday that conservatives themselves are to blame for the word “woke” losing its meaning.