If consumers increasingly have no favorite 'brands,' what does this mean for streaming platforms? Are brands really just ...

It's sad but necessary that we must assign dollars to policing ad budgets from less-than-honest operators all across the ...

Although total ad-spend growth remained stable during Q3 2026 at just under 14% year-over-year, internal drivers shifted from ...

While awareness of "bad bots" has improved, we don't seem to know how to remove them from our ecosystem. Or maybe we don't ...

Experts say that without digital protective barriers, there is a high risk of sharing confidential information or granting AI ...

Through its licensing program, Google acknowledged it is paying participating news publications for the delivery and use of ...

The Obie awards are bestowed by the Out of Home Advertising Association. Last night's event, held at the Museum Of Modern Art ...

The US Golf Association has named Gupta Media its paid media agency of record following a competitive pitch process that ...

The Media Bias Detector, a project that uses artificial intelligence to analyze news articles for topic, tone and political leaning, has published a data set consisting of more than 140,000 articles ...

The ad-to-sales ratio of 25 U.S. advertisers declined more than half a percentage point to 5.5% in the period between 2019 and last year even in the face of robust global advertising revenue, ...

StackAdapt has debuted enhanced targeting and reporting capabilities for streaming music, digital radio and podcasts Inside Radio reports. This is occurring as digital audio ad spend is growing apace.

Accenture has announced to employees that it will now spend only $29 a month per person on Claude, 404 Media reports. Some had been running up bills of up to $1,000. This illustrates what is happening ...