Digital Trends

Forget stainless steel: GE’s Café appliances offer a brand-new vision for the kitchen

GE Appliances has revamped its Café brand with a line of customizable appliances — and a striking change from the standard, stainless steel fare you see everywhere these days. Instead of offering ...
Twice

CAFÉ Brand Launches New Campaign With Actress Ashley Park

CAFÉ, GE Appliances, a Haier company brand that provides customizable hardware offerings that create flexibility in kitchen design, has collaborated with popular actress Ashley Park as she set out to ...
Business Wire

CAFÉ Appliances Introduces The Style Studio, Your Kitchen Design Resource

LOUISVILLE, Ky.--(BUSINESS WIRE)--This October, CAFÉ™, the brand synonymous with customizable hardware offerings that create flexibility in kitchen design, is tapping the expertise of interior ...
Business Wire

GE Appliances Launches New Induction Cooktop Line-Up Packed with Connected Capabilities Across Brands

14 new induction cooktops across Monogram, CAFÉ, and GE Profile brands make cooking easier with features like Precision Temperature Control and Guided Cooking LOUISVILLE, Ky.--(BUSINESS WIRE)--GE ...
The Business Journals

GE Appliances on selling the ‘dream’ of Café via influencer marketing

Wayne Davis, Café brand director for GE Appliances, a Haier Company, said the manufacturer looked to bring custom appliances into the 'mass-premium' space as the dream of one's perfect kitchen was so ...