The combination of difficult-to-find company phone numbers and AI Overviews in search results can lead customers into ...

Alibaba International has turned Accio into an AI trade assistant that takes products from concept to supplier in minutes, ...

Optimising for AI-powered search means learing a whole new set of tools that are the next evolution in SEO practice.

Pew Research shows that users are less likely to click links when Google displays AI Overviews, cutting traffic to news sites ...

Digital marketing used to be all about driving as much traffic to your website as possible, but that norm has changed.

Shein has been fined €1 million by Italian regulators for making vague and misleading claims about the environmental impact ...

YouTube has removed its Trending and Trending Now pages, moving toward a more personalised approach to content discovery.

Retailers are building their own media networks to compete for ad budgets, offering brands a way to reach shoppers beyond Amazon.

A third of global consumer brands have no social commerce strategy in place despite the growing importance of social shopping platforms.

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

Launched as a Twitter alternative, Threads promised a reprieve from the engagement-bait tactics plaguing other platforms.

More than 40% of leading brands secure 10% plus of their annual e-commerce revenue from holiday shopping events like Black Friday.