Nielsen is evolving its cross-platform content measurement solutions to give every corner of the media industry a complete, ...

New York – August 19, 2026 – Nielsen today shared a number of key enhancements to its currency methodology before the new broadcast TV season. Together, these updates make Big Data + Panel currency ...

FIFA World Cup 2026™ and Peacock’s ‘Love Island USA’ Power NBCU-Versant to No. 2 in Nielsen’s Media Distributor Gauge with 9.2% of TV FOX Owns Largest Viewing Increase Among Media Distributors in July ...

New York – October 18, 2023 – Nielsen, a global leader in audience measurement, data and analytics, announced that it is launching Nielsen ONE, its cross-media measurement solution, in markets around ...

The creator economy is no longer just about buzz; it is about outcomes. Driven by trusted voices and loyal communities, podcasting is giving brands a direct line into creator influence at a moment ...

Consumers today are moving seamlessly between devices and platforms. Leveraging the industry’s most reliable and comprehensive data backed by leading data science, Nielsen ONE offers the deduplicated ...

On September 24, FX’s American Horror Story returns after the longest wait in the anthology’s history. Twenty-nine months have passed since the Delicate finale. And when the show comes back, it comes ...

NEW YORK – May 27, 2025 – YouTube maintained its lead among media companies in Nielsen’s April 2025 Media Distributor Gauge report, representing 12.4% of audiences’ time spent watching television.

Understanding today’s complex media consumer habits means that advertisers need more granular data to stay informed and reach the right audiences. The Record is a quarterly report card on how U.S.

NEW YORK – July 22, 2025 – Netflix is on the rise, as the streamer’s share of television viewing in June ranked in the top three among media companies for the first time in Nielsen’s Media Distributor ...

With a buying power projected to reach an estimated $2.1 trillion by 2026 1, the economic influence of Black consumers in the U.S. is undeniable. Black Americans are not just a market segment—they are ...

Twenty years ago, the first pitch was thrown in a World Baseball Classic game between South Korea and Chinese Taipei in the Tokyo Dome. Over the last two decades, the ...