Egypt’s ad tech market is racing to catch up on AI, CTV, and retail media while still shackled by weak planning, fragmented ...

For the crew of the Orion spacecraft, there’s no turning back now: After a critical six-minute engine burn, the mission has ...

VDO.AI, a global advertising technology leader, today announced the launch of its Interactive Creative Suite, an advanced ...

The holding company behind Tatari, Vault, and Upstream earns independent validation of its security and data practices The cross-infrastructure commitment signals to enterprise advertisers, publishers ...

Team executives and advertising leaders say IPL franchises are investing in content, CTV, social media and on-ground ...

To achieve this, the campaign leveraged GumGum's Pause Ads, a new format offering that appears only when viewers actively pause their content. By reaching audiences during a viewer-initiated break, ...

Magnite's modelled fair value stays anchored at US$22.07, while Street price targets now cluster in a lower US$16 to US$30 range. Analysts are trying to reconcile that gap, keeping a constructive view ...

As ad-supported streaming environments mature and AI drives search, familiar channels are being redefined, and entirely new ...

Questions remain around whether LLM ads can be evaluated with the same rigor as the rest of advertisers’ media plans, writes ...

CTV News profiled Ontario’s Marko Intihar and his 2000 Toyota Sienna “Betsy,” which reached the odometer limit of 999,999 km ...

In skincare and ad tech alike, the fairy dust keeps selling. The labels are compelling, the claims are confident, and ...

Clearwater-based agency earns recognition for 71% two-year revenue growth, continuing a decade-long streak on Inc.'s fastest-growing company lists.