Psychological experiments have investigated conditions similar to those that existed during the Minnesota incident and could ...

We don't precisely know how the physical matter in our brains translates into thoughts, sensations, and feelings. But an ...

There's a personal story that Yale psychologist Brian Scholl often shares when he explains his scholarly interest in the ...

Stranger Things didn’t emerge purely from fiction. Elements of the show draw from real Cold War–era CIA research into ...

Transcranial focused ultrasound could enable research into consciousness, a research team has suggested, providing a roadmap ...

Alpha oscillations – once thought to be the brain “idling” – are turning out to be way more important than we gave them ...

Succeeding in reformulation means mastering mouthfeel. Deliver on the taste consumers expect when reformulating for more ...

This year, supercharge your resolutions by focusing on a critical but invisible aspect of lasting change: beliefs. When we tackle our beliefs, change happens naturally.

Humans can ‘feel’ hidden objects under sand from 2.76 inches away, revealing the surprising power of remote touch.

Marketers spend billions trying to persuade consumers that a product is right for them. But our research shows that sometimes ...

Dogs have been 'man's best friend' for thousands of years, which is a long time to get to know each other. But a new study ...