In a spot titled "Vendor Voices" promoting Bud Light's 28 college-branded cans, comedian Shane Gillis is seen sporting a longhorn-branded polo shirt, struggling to flag down a Bud Light vendor in the burnt-orange crowd. Luckily, a friend comes to the rescue and hands Gillis a cold one.

Cyclone fans can enjoy Iowa State games with cold cardinal-and-gold cans of Bud Light this football season. ISU is one of 28 college teams nationwide that are included in the new Bud Light promotion, which features team colors and logos on its limited-edition beer cans. Iowa State fans should be able to find the cans wherever Bud Light is sold.

And unlike Cracker Barrel, who is having their very own Bud Light moment right now, the beer brand decided that if it’s not broken, don’t fix it. Bud Light has officially brought back Shane Gillis for the upcoming football season, and this time around, it appears that the comedian got to bring along some of his friends to join him.

College football season is here, and with it comes the latest attempt to capture the energy of gameday in Austin, this time through a beer ad… and a familiar face.

Bud Light announced Aug. 20 it is bringing back its college football team cans for the 2025-26 season. See which teams are represented.

Bud Light is bringing back its limited-edition college team cans, including special designs for Oklahoma State University and the University of Oklahoma, as part of a nationwide college football campaign with prizes and fan experiences.

Anti-LGBTQ+ Republicans riding high off the success of their Bud Light campaign soon made Target their next … target, successfully bullying the retailer into removing its once prominent Pride Month–themed merchandise across several stores.

L INCOLN, Neb. (KOLN) - Husker fans can now toast with two new brews — UNL’s official craft beer, the “Cornhusker Crusher,” and Bud Light’s limited-edition Husker can. The University of Nebraska-Lincoln announced a partnership with Kros Strain Brewing Company to create the official craft beer of the Huskers.