Anyone paying attention to college basketball knows that recruiting has fundamentally changed. In today’s increasingly ...

Kentucky basketball isn’t just aiming to keep pace in the ever-evolving NIL era — it’s making a power move to stay ahead.

During the second day of the NFL Draft on Friday, April 25, the Wisconsin Interscholastic Athletic Association (WIAA) held ...

NIL spending is expected to grow exponentially in college basketball next season, and this legendary ESPN analyst isn't too ...

To play or not play? That is the question for college football coaches considering spring games in this new era of college ...

In a 293-108 vote, representatives of WIAA member schools approved an NIL provision at the organization’s annual meeting in ...

The premier business information and networking series in Southeast Wisconsin. It presents CEOs and other top business ...

Name, image and likeness (NIL) has been an evolving program since its inception in 2021. The program allows for college ...

The surprise transfers of brothers Nico and Madden Iamaleava have prompted fresh questions about contracts and name, image ...

One perk of NIL deals is that more college athletes are staying in school instead of going professional immediately, ...

The Wisconsin Interscholastic Athletic Association on Friday approved an rule change that will allow student athletes to take ...