Brands have welcomed Swift's orange era on social media, while searches for the shade saw a "dramatic surge" online.

Keeping the streak alive, Taylor Swift once again posted a dazzling vinyl edition for her upcoming album, “The Life of a ...

After teasing her latest announcement with yet another glittery countdown online, Taylor Swift shared on Aug. 21 at 2 p.m.

When Taylor Swift announced her twelfth studio album, The Life of a Showgirl, fans were — of course — excited. It marked the ...

The timer led to a sixth version of the album available for $29.99. Enter, "Baby, That's Show Business," in a first and only ...

As one of Taylor Swift‘s closest friends, Zoe Kravitz was one of the first people to hear songs from the pop star's new album ...

What was Taylor Swift counting down to on her website today? It appears to be ... a vinyl drop. She announced the first and ...

Taylor Swift has secretly used the title of her new album, The Life of a Showgirl, to have a dig at her old enemy Kanye West, ...

“Taycapitalism” is a cheeky term, combining “Taylor” and “capitalism,” used to describe the business and marketing practices ...

Fans believe orange was also set to be the colour scheme of Swift’s lost album Karma, which was supposedly scrapped as the ...

Taylor Swift fans have been debating over her limited edition releases. Here's why one album cover is so divisive.

Taylor Swift listed two more limited-edition alternate vinyl variants for her upcoming 12th album, The Life of a Showgirl , on Thursday, along with a new alternate album cover, all a part of the album ...