Analysis of 57 retail accounts reveals automated campaigns now dominate Google Ads budgets while traditional Shopping ...

Cheaper, ad-supported streaming options have launched with success in many markets. For example, in the US, Netflix has reported that the company’s ad-supported tier now has 23 million active users ...

The Finnish company Örum Oy Ab is now part of AD Sweden. The acquisition is fully aligned with AD Sweden’s long-term strategy. By joining forces with a company built on strong local presence, ...

A Swedish advertising firm has created a ‘skin-friendly travel agency’ to combat the rising number of skin cancer cases in Sweden. The ‘Shadecation’ campaign, created by Wenderfalck on behalf of ...

After a period of slower growth, the Swedish streaming market is now experiencing a significant upswing, reports Mediaivision. In Q3 2024, there were 600,000 new streaming subscriptions compared to ...

Västtrafik has launched a flashy ad purporting to be for one of the leading car companies. The vehicle obscured by darkness is built up with the following text inserts ‘eletricified, delegated driver, ...