For decades, Baby Boomer–era brands dominated American kitchens, lunchboxes, and pantries. These companies thrived on brand loyalty, mass production, and nationwide distribution at a time when fewer ...

Baby Boomers grew up with some incredible candies. Unfortunately, some of the candies are difficult to find these days. Here are some of the candies and snack foods Baby Boomers grew up on but are ...

“Brands assume that we’re tech averse or stuck in 1987 and using our mother’s Nivea cold cream,” says 62-year-old artist and entrepreneur Cherie Corso, who is based in New York. “I buy beauty products ...

Baby Boomers are a fickle bunch. This group, born between 1946 and 1964, were found to frequently switch brands across a wide variety of product and service categories including apparel, cars, ...

In many ways, Baby Boomers are known for changing the fashion world. From the 1960s to the 1980s, social, political and fashion norms changed. In the ’60s, societal norms shifted, while the ’70s ...

Car buyers from the baby boomer generation are more likely to know what they want up front, more likely to have more than 25% of the cost saved up, and to more likely to drive away in an American car ...

Zoomers rank YouTube No. 1 on their most-trusted list, so why do boomers not list it at all? - gremlin/Getty Images Two hundred years ago, a common saying about consumerism took hold: "You are what ...

This post may contain links from our sponsors and affiliates, and Flywheel Publishing may receive compensation for actions taken through them. Born between the end of WWII and the 1960s, Baby Boomers ...