Across the physical economy – from transportation and logistics to construction, field service, and energy – companies operating commercial vehicles have faced increased premiums due to limited ...

Motive and GEICO are joining forces in a new partnership aimed at changing how commercial fleets approach safety and insurance costs. The collaboration pairs Motive’s AI-powered Driver Safety and ...

SAN FRANCISCO & WASHINGTON, November 18, 2025--(BUSINESS WIRE)--Motive, the AI-powered Integrated Operations Platform, and GEICO, one of the largest and most recognized insurers in the United States, ...

Geico introduced a brand platform over the weekend that aims to shift the conversation away from simple savings messaging. Created in partnership with longtime agency partner The Martin Agency, “It ...

Geico is taking a fresh approach to insurance advertising with a new brand platform that shifts focus from pure savings to the emotional satisfaction of making smart financial choices. The campaign, ...

Geico is launching a new brand platform, “It Feels Good to Geico,” that features four new spots across two creative extensions, per details shared with Marketing Dive. “We All Do It” includes two ...

Commercial production has long been crucial to sustaining entertainment workers in the Los Angeles area. But it continues to plummet. By Nicole Sperling Reporting from Los Angeles Diane McArter runs ...

A sister company of the largest U.S. truck manufacturer has partnered with one of the most recognized insurers on the market to develop a connected insurance solution that streams telematics data to ...

When the NFL decided to add commercials to RedZone Channel — which had long been advertised as “Seven hours of commercial-free football” — the spin from the league was that these commercials would be ...

The first half of 2021 couldn’t have gone much better for Nicci Carr, the actor who found sudden acclaim as one of the stars of the funny “Scoop, There It Is” Geico commercial. “As far as exposure, ...

Geico offers below-average car insurance rates and the highest number of discounts among the companies we analyzed Written By Written by Insurance Staff Writer, WSJ | Buy Side Kara McGinley is a staff ...

Geico’s latest creative rollout didn’t just involve one campaign, but eight different one featuring familiar characters designed to reach different audiences across a variety of media channels that ...