Fully understanding the business social media site can boost your marketing efforts, but there is a lot to learn ... and it’s wise to keep that in mind. For example, LinkedIn says it has more than 199 ...

But this feeling has been lost for a while now, and not only since Struzan's retirement. It's rare nowadays to find movie ...

Todd Kaplan ’06, CMO of Kraft Heinz, has redesigned the company’s creative process to deliver “marketing that happens.” ...

A social media takeover is when you let someone else (like an influencer or even a team member) temporarily manage your ...

As AI automates many aspects of advertising, agencies are reconfiguring to become more consultative to brands — and focusing ...

For many accountants, the phrase “social media marketing” still feels a little outside their comfort zone. But, as client expectations evolve and ...

In the book Why Great Leaders Ask Great Questions by Steve Mostyn, I came across the importance of reflection for leaders, ...

For any business to get off the ground, an entrepreneur must know how to attract customers or clients to the company.

In the seventh session of the 2025 Marketing Masterclass series, hosted by Daily Maverick in partnership with eatbigfish Africa, the Association for Communication & Advertising (ACA), and the ...

Phase 1 is broad business unit segmentations. In the early phase, health-tech firms relied on broad segmentation aligned with ...

The law firm’s marketing director, Brian Macreadie, tells Tim Healey how a near-miss at Nasa led to a career in B2B brand ...

London, England / Syndication Cloud / September 3, 2025 / AmpiFire Key Takeaways Content repurposing extends your content’s ...