South Korea’s highly interconnected culture has fuelled a series of viral food crazes, causing items to sell out fast and ...
A light viral moment for Sanae Takaichi and Lee Jae-myung reflected a more serious geopolitical shift for two historic ...
The anticipated South Korea-China foreign ministers’ meeting will likely focus on revitalizing cultural and people-to-people ...
Two cities separated by just a few hundred miles are locked in an unprecedented battle that's redefining modern Asian culture. Tokyo and Seoul aren't just competing for tourists or international ...
Lotte Duty Free is doubling down on South Korean cultural capital as it fights to capture footfall from rising tourist ...
NOL Universe, a major leisure tech company in Korea operating platforms such as NOL, NOL interpark tour, NOL ticket, and NOL ...
South Korean President Lee Jae-myung’s meeting with Chinese President Xi Jinping in Beijing has signalled a possible reset in ties strained since 2016. While regional security dominated the agenda, ...
South Korea knows the effects of soft power all too well. Just look at how K-pop, K-beauty, and K-drama have infiltrated global pop culture. Up next is the art world, and the Korean capital is vying ...
Korean food, in particular, is gaining traction across generations in Luxembourg. In restaurant reviews and dining ...
China has restricted access to South Korean pop culture since 2016, when Seoul received US anti-missile technology. Warmer ...