Roku Inc. says it is now the first major streaming publisher to use iSpot’s Outcomes at Scale product for the explicit intention of optimizing off outcomes. This expansion of Roku … The post Roku & ...

Roku has signed an agreement that allows it to use iSpot’s "Outcomes at Scale" product for the explicit intention of ...

Roku, Inc. (NASDAQ: ROKU) is now the first major streaming publisher to use iSpot’s Outcomes at Scale product for the ...

Early testing for advertiser SimpliSafe showed results that included a 23% increase in customer leads and a 31% increase in website visits. For some brands, while iSpot is ascending in the TV ...

Roku will be the first major streamer to use measurement firm iSpot's Outcomes at Scale metric in a bid to improve targeting ...

Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. Through the newly announced partnership, ...

AI-focused healthcare shop Swoop and ad measurement company iSpot announced a partnership Thursday morning to elevate advanced audience capabilities for pharma marketers. This integration combines ...

Three upstart media-measurement companies — Comscore, iSpot and VideoAmp — are ready for primetime, and all other parts of the business of tracking TV audiences, according to a new audit by a ...

It’s a data, technology and broadcast partner that powers the global ecosystem connecting sports, betting and media, “creating highly immersive products that enrich fan experiences for the entire ...

What is the meaning of life? What happens after we die? Did my campaigns actually work? That last question is a tricky one. And only large brands typically have the budget for detailed post-campaign ...

SEBI introduced a web-based portal named iSPOT for streamlined submission of root cause analysis reports on technical glitches by stock exchanges and MIIs. The initiative aims to improve reporting ...