Cracker Barrel defends its redesigned logo, calling it part of a modernization strategy, despite mounting political and cultural controversy.

Conservative critics saw the decision to remove the man in the logo, long known as Uncle Herschel, as an attempt by corporate ...

Cracker Barrel’s decision to rebrand its historic logo has drawn ire from other companies, including Steak ‘n Shake. The ...

Cracker Barrel has officially traded in its rocking chair for a corporate swivel seat — and let’s just say, folks ...

Cracker Barrel’s new logo has stirred mixed reactions among loyal customers. The nationwide restaurant and country store, known for its nostalgic charm, recently unveiled a simplified design that ...

They found an employee of Cracker Barrel volunteered with HRC six years ago, which somehow proves this is all the gays' fault ...

Cracker Barrel Old Country Store, the Southern-style restaurant chain known for its nostalgic Americana charm, has stumbled ...

On Tuesday, the Southern-inspired casual dining chain unveiled a new logo “rooted even more closely to the iconic barrel shape,” but without the barrel itself — a central part of the brand’s identity ...

Despite the recent weakness, Cracker Barrel's stock has still gained 3.7% in 2025 through Thursday, and has run up 34.1% over the past 12 months. In comparison, the S&P 500 index SPX has gained 14.4% ...

Cracker Barrel Old Country Store rolled out a controversial new logo this week featuring a text-only design that removed the iconic barrel and old-timer figure that adorned […] ...

Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." Why some are not ...

Restaurant chain accused of going ‘woke’ and ‘scrapping a beloved American aesthetic’ by simplifying branding to remove ...